Copywriter & SEO Strategist

With 16 years in copywriting and a decade of SEO, I'm skilled at helping websites attract and convert customers with a multi-funnel approach. I also bring UX, CRO, inventory optimization, and cross-functional landing page design talents. I'm quick at learning CMS, inventory organization, brand guidelines, and any additional standard or proprietary systems. I'm excellent at ranking tough YMYL topics. Whether working with others or self-guided, I'm committed to penning the most effective copy and mastering any strategic or technical agile projects.

E-Commerce SEO Expert

I've found my niche in e-commerce SEO. I am skilled at shaping brand voice and developing effective blog, educational, customer service, product, and catalog copy that combines multiple focuses for SEO, AEO, brand, and customer experience success. I am especially passionate about the jewelry product set, with deep knowledge about consumer trends, competitor insights, headwinds, legal language needs, and innovative ideas to help jewelry sites truly shine. When I'm not strategizing or writing, I'm collecting weird vintage gold charms.

About

I'm Elizabeth Hadden, a seasoned US-based remote SEO copywriter and strategist currently focusing on jewelry. I am a GIA AJP, SEO professional, word wizard, and self-proclaimed jewelry nerd. I combine copywriting, e-commerce SEO, AI SEO, and UX best practices to optimize high-performing websites.

I have worked in SEO since 2015 with experience at agencies, in-house, and managing vendors. I’m especially skilled at keyword research, copy creation, SEO content writing, site migrations, keyword mapping, on-page ranking factors, off-page rankings, blogging, and content strategy. I also enjoy writing poetry in my free time. My poetry is featured in The New River Press Yearbook for 2018 and 2019. I also have a poem included in the 2020 edition of Smear: Poems for Girls.

Skills

Copywriting
SEO Content Writing
Puns
Jewelry Collecting
Keyword Research
Creativity

Latest Ramblings

If you're interested in informative, zany, or other digital marketing-type posts, stop by the blog.
See Blog